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Sarah Ji-Yeon Moon

User Experience Designer + Design Researcher

Designer Values


As a designer, I go into a project being empathic and unknowing to provide the best outcomes for the user experience.


User's opinion is an important aspect of user experience. It shapes the design process.


A road block will never defeat me but give a new challenge to find even better ways to solve for the user experience. 

Problem Solve

User experience is about solving user’s problems. Identifying and solving the problem, is rewarding.

Research Driven

We aren’t our users and the 

decisions they make might not be the decisions we make. User research makes a strong user experience.


All stakeholders should speak and should be heard in the design process.

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I confidently design and execute with research driven reasonings, always.

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I plan to hit key points in my process to execute the best user experience with the given resources.

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I like to pitch potential projects that are found unanswered in user research in hopes to find an innovative product growth.